Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Email Marketing By Anna Ribas, on 22 November 2022

How Email Marketing Segmentation Can Help You Generate More Sales and Loyalty

Did you know... segmenting your email marketing can increase your open rates by 203% according to Hubspot?Read more

Tags: Email Marketing By Estela Viñarás, on 11 October 2022

What Is a Newsletter?

What is a newsletter? It is, without a doubt, one of the best tactics to use in digital marketing.Read more

Tags: Email Marketing By Laia Cardona, on 15 September 2022

What Is an Email Marketing API and What Is Its Function?

Email marketing is an essential component of digital marketing. In addition to having a high ROI, it’s a very versatile tool capable of adapting to all types of brands and campaigns. In this article, we are going to talk about an email marketing API....Read more

Tags: Email Marketing By David Tomas, on 31 August 2022

Email Marketing for Ecommerce Businesses: Advantages and Automation

Email marketing is one of the most powerful tools to attract customers to your brand and generate conversions.Read more

Tags: Email Marketing By Laia Cardona, on 4 February 2022

User Generated Content Examples in Email Marketing

User generated content is a great way to promote your products while strengthening your relationship with your customers.Read more

Tags: Email Marketing By Anna Ribas, on 29 November 2021

Email Marketing Best Practices for 2023

The time has come to make your resolutions for 2023, and improving your email marketing strategy should be among them. Year after year, email continues to be one of the most versatile tools for communicating with your customers and building loyalty.Read more

Tags: Email Marketing By Héctor Borrás, on 23 November 2021

What’s BIMI and Why Is It Important?

BIMI is a term that most marketing leaders have probably encountered at one point or another. It stands for Brand Indicators for Message Identification, an emerging standard that makes it easier to get your logo displayed next to your message in a cu...Read more

Tags: Email Marketing By Nerea Boada, on 4 December 2020

9 Best Email Marketing Campaign Examples

Email marketing has been and continues to be a central pillar of a strong digital marketing strategy. While some emails go unread and plague our inboxes until we finally unsubscribe, others cut through the noise and are actually enjoyed. The question...Read more

Tags: Email Marketing By Nerea Boada, on 25 November 2020

Video Email Marketing: How to Embed Video in Emails

No other medium of communication is quite as engaging as video content. Simply put, video is more entertaining and visually compelling than images, text or sound alone. What’s more, videos in email can increase open rates by 19% and click-through rat...Read more

Tags: Email Marketing By Alex Souchoroukof, on 23 September 2020

3 Proven Email Marketing Tips for your Next Campaign

As you may know, the marketing world is a competitive environment full of challenges and difficulties. Marketers are spending many resources to ensure that they are up to date with all the necessary information and strategies to get ahead of the game...Read more

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