Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Digital Marketing By Laia Cardona, on 4 May 2023

How to Make an Effective Digital Marketing Plan

Having a good digital marketing plan is essential to achieving your brand's objectives. It's a tool that will guide all of your marketing activities and day-to-day work. However, just making a plan does not guarantee results.Read more

Tags: Digital Marketing By Laia Cardona, on 2 May 2023

PPC or Pay Per Click: How It Works, Advantages, and Examples

PPC or pay-per-click is a common advertising model in online campaigns that helps drive traffic to a website. It is very efficient because the advertiser only pays the publisher when the ad gets clicked on. This prevents advertisers from investing th...Read more

Tags: Digital Marketing By Helena Alcoverro, on 21 April 2023

How to Be a Good Marketer According to CMOs: 8 Key Qualities

Digital marketing is a dynamic and energetic profession that encompasses multiple disciplines and is constantly evolving. Marketers wear a lot of hats and simultaneously face a lot of challenges and tasks in different areas.Read more

Tags: Digital Marketing By Helena Alcoverro, on 18 April 2023

Marketing Tech Stack: What Is It?

Within marketing there are many concepts, some of which are better known than others depending on their importance within a strategy. Among these concepts is the marketing tech stack.Read more

Tags: Digital Marketing By Laia Cardona, on 14 April 2023

101 of the Best Slogans to Inspire Your Next Campaign

In advertising, a great, memorable slogan is essential because, when a brand hits the nail on the head, the result is unforgettable.Read more

Tags: Digital Marketing By Héctor Borrás, on 13 April 2023

What Is Bard? How Google's Artificial Intelligence Bot Works

Since the birth of ChatGPT, the number of companies jumping on the Artificial Intelligence bandwagon and incorporating this type of technology into their platforms has been increasing. Software such as Canva or HubSpot have already included it in the...Read more

Tags: Digital Marketing By Shanon Roberts, on 11 April 2023

Viral Marketing Examples: Great Campaigns and Their Effects

Viral marketing can work like magic for marketers. It’s an organic, insanely rapid way to spread awareness about a brand, product, or service. However, the chances of creating viral content are very slim.Read more

Tags: Digital Marketing By Laia Cardona, on 22 March 2023

HubSpot Onboarding: 7 Mistakes to Avoid

HubSpot is one of the most famous CRM platforms. It has all the necessary tools for marketing, sales, customer service, and content management teams to do their work in an agile way. In short, it is a great ally for the inbound marketing strategy of ...Read more

Tags: Digital Marketing By Helena Alcoverro, on 21 March 2023

Customer Community: What It Is and Why You Need One

Knowing your buyer persona is one of the biggest challenges in marketing. It's not enough to just know demographic data such as gender or age; for your campaigns to be truly effective, you have to thoroughly understand your buyer persona's needs and ...Read more

Tags: Digital Marketing By Anna Ribas, on 16 March 2023

What Does a Key Account Manager Do?

Today, the Key Account Manager is one of the most valuable figures in a company. Their role as a professional who complements the functions of the Marketing Manager is essential in today's competitive environment.Read more

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